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Business in the Garden Ring
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Business center Citidel
Business in the Garden Ring
Project:
Client:
Business center Citidel
Prime Property Management
Class:
Address:
«A» class business center
Moscow, Zemlyanoy Val, 9

Presentation brochure for an A‑class business center

CITIDEL is a well‑known premium business center on the first line of the Garden ring. In 2017 and 2018, Prime Property Management performed a large‑scale renovation, creating new interiors in the central lobby and common areas, updating the technological systems and renewing the building's surroundings. These measures have breathed new life into a building that is well‑known in the market. Therefore, the current marketing materials were updated and new marketing materials were created: the sections of the booklet now correspond to the key advantages of the business center, combining imagery and factual components. Large illustrations effectively convey the building's illustrious image. They are supplemented by vivid and informative graphics that were created to visualize the building's transport accessibility, internal infrastructure, and technical parameters. The booklet is bilingual — Russian and English are used.
Done for the project:
Print
Concept
Design
Paper
Manufacturing
Presentation
Content
Infographics
Illustration
Copywriting
The use of printed materials reflects the premium quality of the project, while their aesthetic concept highlights the advantages of the elite residence in a most glamorous way.
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